Write Viral Hooks Before Your Competitors Do.
Enter your topic, choose your platform, and get scroll-stopping hooks, a full script, and trending hashtags in seconds.
Plans from €15/mo — Starter, Pro & Agency tiers available.
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What you get
One topic in.
Everything you need out.
HookGen is a focused creator studio. You describe your topic and choose your platform — it delivers a complete content package, platform-matched and ready to film.
5 Viral Hook Variations
Every hook is trained on what actually stops the scroll — pattern-interrupts, curiosity gaps, bold declarations. Each variation takes a different angle on the same topic.
Ready-to-Film Script
A full short-form video script built around your chosen hook — with an opening, body, and CTA structured for TikTok or Instagram pacing. Film straight from the screen.
Trending Hashtag Sets
A curated hashtag mix tailored to your niche and platform — balancing reach (broad) and discoverability (niche). No more copying whoever blew up last week.
How it works
From blank page to
ready to film
in under a minute.
Most creators spend more time writing than filming. HookGen inverts that ratio.
Type your topic
Describe what the video is about in plain language. A niche, a how-to, a story, a product reveal — anything works. The more specific, the sharper the hooks.
Choose your platform
TikTok and Instagram have different hook patterns, script pacing, and hashtag ecosystems. One toggle — HookGen adapts everything for the platform you select.
Get your full content pack
Seconds later: five ranked hook options with Hook Scores, a ready-to-film full script, and a trending hashtag set. Copy, paste, film.
Pricing
Pick your tier.
Start creating.
Starter, Pro, and Agency plans — built for solo creators, growing accounts, and full content teams.
Starter
For creators who post consistently and want faster hook writing — without the blank page.
- 30 hook generations per month
- TikTok & Instagram formats
- Hook Score for every result
- Content Library (30 saved items)
Pro
For creators who take content seriously — higher volume, full scripts, and a growing library.
- Unlimited hook generations
- Full script generation
- Trending hashtag sets
- Unlimited Content Library
- Priority generation speed
Agency
For content teams and social media managers running multiple accounts and brands.
- Everything in Pro
- Up to 5 team members
- Multi-account brand profiles
- Bulk export (CSV / Google Docs)
- Priority support
Subscription via Stripe. Cancel any time from your account settings.
FAQ
Real questions.
Straight answers.
Is this just another generic AI writing tool?
No. HookGen is trained specifically on short-form video hook patterns — the structures that cause people to stop scrolling on TikTok and Instagram. Generic AI tools write essays; HookGen writes the first 3 seconds of a video.
Will the hooks actually sound like me?
They're starting points, not finished lines. Most creators edit one or two words to fit their voice. The Hook Score tells you which variation has the strongest pattern — you adapt the one that fits, rather than guessing which angle to take.
How is TikTok different from Instagram in HookGen?
The hook patterns, script pacing, and hashtag strategies differ meaningfully across platforms. TikTok rewards aggressive pattern-interrupts and fast pacing; Instagram rewards relatability and slightly longer storytelling. HookGen applies the right model for the platform you select.
Do I need to provide my own OpenAI key?
No. HookGen handles the AI infrastructure. Your subscription covers all generation costs — you just describe your topic and film the result.
Can I use this for client accounts?
Yes. The Agency plan includes up to 5 team members and multi-account brand profiles, making it suitable for UGC creators and social media managers working across multiple clients.
What happens to my saved hooks and scripts?
Everything you generate is saved to your personal Content Library, organised by topic and platform. You can search, copy, and reuse past content whenever you need it.
The scroll stops
for the hook.
Write a better one.
TikTok and Instagram creators who plan content spend more time filming than stressing. HookGen gives you the plan.